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File #: 19-521    Version: 1 Name:
Type: Consent Item Status: Passed
File created: 8/27/2019 In control: City Council/Public Finance and Economic Development Authority/Parking Authority
On agenda: 9/16/2019 Final action: 9/16/2019
Title: SUBJECT: Approval of Agreement with the Merced Main Street Association for $65,000 for Services and the Administration of the Downtown Business Improvement Area for Fiscal Year 2019-2020 REPORT IN BRIEF Considers approving an agreement between the City of Merced and the Merced Main Street Association for $65,000 to provide services to the Downtown Business Improvement Area during Fiscal Year 2019-2020 to include oversight for the planning and execution of the quarterly Merced Art Hop events and the administration of the Downtown Christmas Parade. RECOMMENDATION City Council - Adopt a motion approving the agreement with the Merced Main Street Association for Downtown Services for 2019-2020 in the amount of $65,000.00, and authorizing the City Manager or the Assistant City Manager to execute the necessary documents.
Attachments: 1. MMSA Agreement.pdf, 2. MMSA Annual Report.pdf

Report Prepared by: Karen Baker, Development Associate, Merced Visitor Services

Title
SUBJECT: Approval of Agreement with the Merced Main Street Association for $65,000 for Services and the Administration of the Downtown Business Improvement Area for Fiscal Year 2019-2020

REPORT IN BRIEF
Considers approving an agreement between the City of Merced and the Merced Main Street Association for $65,000 to provide services to the Downtown Business Improvement Area during Fiscal Year 2019-2020 to include oversight for the planning and execution of the quarterly Merced Art Hop events and the administration of the Downtown Christmas Parade.

RECOMMENDATION
City Council - Adopt a motion approving the agreement with the Merced Main Street Association for Downtown Services for 2019-2020 in the amount of $65,000.00, and authorizing the City Manager or the Assistant City Manager to execute the necessary documents.

Body
ALTERNATIVES
1. Approve as recommended by staff; or
2. Approve, subject to notifications as conditioned by Council; or,
3. Deny the requests completely; or
4. Refer back to staff for reconsideration of specific items as requested by Council; or,
5. Defer action until a specified date.

AUTHORITY
Charter of the City of Merced, Section 200, Merced Municipal Code Section 3.44.020.

CITY COUNCIL PRIORITIES
Downtown Fund 006-Partner and continue to coordinate with the Merced Main Street Association through the Professional Services Agreement.

DISCUSSION
Background

The Downtown Business Improvement Area is defined in Section 3.44.020 of the Merced Municipal Code is bound by "G" Street on the east, "V" Street on the west, Union Pacific Railroad tracks on the south, and the alley between 19th and 20th Streets on the north.

Merced Main Street Association (MMSA) has been in a service agreement with the City of Merced for the administration of Downtown Services since January 2015. Contracted responsibilities continue to be based on a RFP prepared by the ...

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