File #: 20-007    Version: 1 Name:
Type: Consent Item Status: Passed
File created: 12/20/2019 In control: City Council/Public Finance and Economic Development Authority/Parking Authority/Successor Agency to the Redevelopment Agency
On agenda: 1/21/2020 Final action: 1/21/2020
Title: SUBJECT: Approval of a Temporary Encroachment Permit #19-01 to Permit Merced College to Install Merced College Banners on Various Light Poles Within the City for Three (3) Years with Authorization to Extend for an Additional Two (2) Years Upon Written Request by the Applicant and Approval of the City Manager REPORT IN BRIEF Considers approving a temporary encroachment permit to allow Merced College to install banners on various light poles within the City. RECOMMENDATION City Council - Adopt a motion approving a temporary encroachment permit with Creative Products Unlimited, dba: Sign Guys, on behalf of Merced College, to allow the placement of banners on City light poles in various locations and authorizing the City Manager or the Assistant City Manager to execute the necessary documents.
Attachments: 1. Location Map and List, 2. Proposed Banners, 3. Temporary Encroachment Permit

Report Prepared by: Julie Nelson, Associate Planner, Development Services

Title
SUBJECT: Approval of a Temporary Encroachment Permit #19-01 to Permit Merced College to Install Merced College Banners on Various Light Poles Within the City for Three (3) Years with Authorization to Extend for an Additional Two (2) Years Upon Written Request by the Applicant and Approval of the City Manager

REPORT IN BRIEF
Considers approving a temporary encroachment permit to allow Merced College to install banners on various light poles within the City.

RECOMMENDATION
City Council - Adopt a motion approving a temporary encroachment permit with Creative Products Unlimited, dba: Sign Guys, on behalf of Merced College, to allow the placement of banners on City light poles in various locations and authorizing the City Manager or the Assistant City Manager to execute the necessary documents.

Body
ALTERNATIVES
1. Approve, as recommended by staff; or,
2. Deny the request; or,
3. Approve, subject to modifications as conditioned by Council; or,
4. Refer back to staff for reconsideration of specific items (specific items to be addressed in City Council motion); or,
5. Continue to a future City Council meeting (date and time to be specified in City Council motion).

AUTHORITY
City Charter Section 200, Merced Municipal Code section 13.38.040

DISCUSSION
Merced College has requested permission to install banners on City-owned light poles along various City streets to help create a closer identity between the College and the community and to promote their academic programs. Similar banners have been installed promoting UC Merced and the Downtown Farmer's Market. The City also uses similar banners to promote the Downtown, Christmas holidays, and other events. In order to allow someone other than the City to hang such banners, a Temporary Encroachment Permit is required.

Merced College has requested to install banners at 52 locations, primarily along G Street and Yosemite Ave...

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